The keystone of a good digital strategy is to be able to map a Global Search Strategy that draws up an SEO – SEA – SMO roadmap. The objective of Content Marketing is to better communicate and otherwise with customers and more with potential customers. There is only one and same purpose which is to gain new customers by proposing the editing and publication of relevant media content. Furthermore, it allows clustering a community of consumers, creating and retaining their loyalty by creating a privileged and emotional relationship and improving immersive experience. Content strategy partakes as well in the improvement of Google visibility.
We establish, through our Data tools and keywords tree-view, your semantic DNA and analyze meticulously those of your competitors. A precise report and several guidelines will be conducted to establish the best and most suitable return on investment strategies.
We calculate precisely the editorial efforts that will be monthly established. We do not target the quantity of content but its performance by taking into account your technical constraints and your budget allocation.
We set up through our real time data, a predictive algorithm to foresee the progress of your visibility. It will allow, perhaps, investing at the right time so as to gain advantage over your competitors.
It is good to be well referenced, but it is better to know how to anticipate.